Experience

We know direct marketing. Our experience is the foundation to delivering improved results. The Direxxis team consists of direct marketing and technology executives passionate about helping clients improve their business performance. Our objective is to help our clients communicate with the consumer in whatever way is most appropriate including mail, email, telephone, text message, digital media and traditional advertising mediums.

Our team is made up of industry veterans and subject matter experts who ‘cut their teeth’ developing solutions for the world’s leading direct marketing services and technology organizations. Direxxis team members hail from the likes of Acxiom, Alliance Data, Apple, Blue Edge Data Solutions, ChoicePoint Precision Marketing, Devine & Pearson, Direct Tech, Epsilon, Equifax, Experian, Harte Hanks, Hewlett-Packard, Marketing Information & Technology, Merkle, Sigma Analytics and Trans Union.

Direxxis clients benefit from three decades of multi channel direct marketing experience. Our team is exclusively focused on direct marketing, with concentrated expertise in putting all the components of successful direct marketing programs together.

You exceeded our expectations

“The Direxxis team should be thanked. When you get a standing ovation, it's a good indication that you exceeded our expectations."

Director, CRM and Analytics

98% Learning

A 2% response rate is considered above average in direct mail, but what about the 98% that didn't respond? Lot's of useful information can be acquired by sampling non-responders. We call it a Fallout Analysis. Talk to non-responders immediately after the communication. Where did your message miss the mark? Each learning represents a successful way of determining what not to do next.