dmEDGE™ Marketing Performance Management

dmEDGE™ Marketing Performance Management module provides real time access to data and reports that provide insight and analysis into the "health" of your user base, marketing programs and campaign performance.

dmEDGE™ Marketing Performance Management Module features and benefits:

Integrated reporting and tracking designed to provide complete & continuous views of marketing program activity and performance

Program feedback & marketing knowledge is continuous in nature
Report access controlled at the user level
Real time access, view online or download

Dynamic reporting dashboard

Configurable dashboard views and layouts
Real time alerts and notifications

Insight into the following

System usage and adoption
Program usage and orders
Performance and effectiveness
Response and conversion match backs
Customer and prospect profiles

INCREASED SALES CONVERSIONS

"dmEDGE™ saves our reps a tremendous amount of time, has increased their productivity, and more importantly, has resulted in an increase in conversions.”

Marketing Vice President

INCREASED EFFICIENCY

“Call preparation time was reduced by approximately 25 percent. Not only were client profiles more comprehensive, dmEDGE™ presented the information in digestible reports. The dramatic efficiency was validated by the fact that everyone is looking at the contact profile report before they ever place the call.”

Director of CRM